The core team

Jenn Vo, Founder
Jenn brings 15+ years across Fortune 500s, agencies, and startup—driving millions in revenue through experience improvements that change how people move through a product. She thinks in systems, leads with clarity, and ties every decision back to business outcomes. Her work lives at the intersection of product and brand, where storytelling shows up at every touchpoint.

Sara Utz, Creative Director
Sara leads creative direction, brand, and growth across platforms with a sharp eye for what makes a brand stick. She specializes in shaping brand stories that flex across channels without losing their edge, bringing character, distinction, and measurable performance to every touchpoint.

Tay Gmahling, Sr. Designer
Tay brings a systematic approach to visual design, building accessible, scalable solutions across digital campaigns and platforms. She specializes in design systems that create consistency without sacrificing creativity, so every touchpoint feels intentional.
Engagement Models
We work with brands ready to invest in high-level creative, with engagements starting at $5,000. From one-off projects to ongoing retainers, we flex to the structure you actually need.
Consider us your extended creative department. We bring the specialists (including copy and development), and your team never has to source freelancers again.